Co-founded by Charlie Cheever and Adam D’Angelo in 2009, Quora is the most popular Q&A website across the world. Initially, it was limited to only the Silicon Valley scene and its people. It is a great hangout place on the web.
Here, anyone can ask anything and get answered. It is a mega platform with a whopping 100 million visitors monthly.
The secret behind Quora’s popularity
In Quora, people can get relevant answers on different topics. Experienced writers write different answers with some sort of knowledge on specific opinion.
There are college professors sharing their experiences with students, professionals in NASA sharing every detailed experience for space-based queries, and students helping each other, and doctors explaining different parts of the body.
All in all, Quora is a huge community to gather knowledge.
Unlike Yahoo! Answers, Quora has a keen eye on moderation and has a solid base. It filters out all the fake profiles and trolls to make it a healthy community.
This could be the main reason behind Quora’s popularity. Of course, Reddit is better in terms of moderation. But Quora is known as the most polished variant of Askreddit.
Quora for SEO
Quora links are considered no-follow. When a no-follow link may not seem to be worthy, you must be wrong. Here are the reasons –
Search Results of Bing and Google prefer Quora’s answers
Some Bing and Google search results show Quora answers first. Quora has always been gaining priority and is growing rapidly.
Google displays an answer with a small link and grabs the details. Bing shows the information and link. In case you write a helpful and legit answer and it gets upvotes, you can get traffic to your post.
If it contains a link to your website or content, you can gain exposure.
Follow and learn from Google Engineers
You may also spot some former Google engineers on Quora who share their experiences at Google. There are obviously some current engineers on Google who answer to queries in this platform. You can even gather the answer to your questions by inviting them.
Quora has become the first choice for Digital Marketers
Quora is such a great place for marketers, even though it doesn’t offer loads of SEO value. So, let’s get deeper and figure out why it is so much preferred for SEO.
A Great Strategy to Build Traffic
Quora holds value for the long term. The key here is to stay consistent with it and keep engaging with the audience. SEO is really valuable and is also competitive.
You cannot just depend on people finding your business or brand through Google. This is why Quora has also been the choice for marketers to build their expertise and authority on different subjects.
You can access over 100 million visitors monthly and turn some of them into visitors or even customers. You can also find your target audience on Quora asking about your services or products.
This way, you can solve their problems and improve your popularity and authority, and get found on search engines.
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